Enter a few numbers below and find out in seconds — no marketing experience needed. See instantly whether your ad spend is generating real profit or draining your budget.
What is this? The total amount a typical customer spends with you over their entire time as a customer — not just their first purchase. Example: 3 purchases/year × $200 × 2 years = $1,200 lifetime value.
What is this? The total budget you pay directly to the ad platform — Facebook, Google, TikTok, etc. — each month to run your ads.
Do you pay an agency or freelancer to manage your ads? Add that monthly fee here. Leave blank if you run ads yourself.
Important: Only count customers who came directly from your ads — not from referrals, SEO, or word-of-mouth. If you don't know this number, that's a problem. Without tracking this, you have no idea if your ads are working or if you're just throwing money away.
After paying for your product, materials, and overhead — what percentage of a sale do you keep? Example: sell for $500, costs $300 to deliver = 40% margin.